WMA Headlines May/June 2020July 22nd, 2021 by Nathan Hobbs
Hardware: The Jewels of Home Décor Make for Good Quarantine Projects
By Jeffrey Williams
As I write these words, it’s early April and the country is in the midst of the COVID-19 pandemic. As you read them, it’s likely June, when I hope we have moved beyond the worst of the outbreak and our lives and economy are well on their way to a complete recovery.
At our home, we have been regularly wiping down all surfaces that are frequently touched by hands, including doorknobs on all interior and exterior doors, as well as all cabinet drawer and door pulls. This brings to mind something I once heard: “Hardware in your home is the jewelry of your décor.” This may be more of a paraphrase than a direct quote, but I think you get the idea.
If we are still at home observing physical and social distancing, a good do-it-yourself (DIY) project for folks to consider includes a hardware makeover to give interiors a new, vibrant and exciting look.
Hardware today comes in infinite varieties to entice customers with—colors and finishes, as well as different styles of knobs and levers, and everything in between. Colors include, but are not limited to, brass, nickel and bronze. Finishes range from polished and brushed to matte.
A Family Matter
In addition to new doorknobs you can encourage customers to update and replace all of their cabinet door and drawer knobs, as well as towel bars and rings, door stops and paper holders. Entice them with complementary colors and finishes to match other home décor. The perceived value of this upgrade will far exceed the actual costs, and all are easily replaceable with simple home hand tools found in most homeowner or DIY toolboxes—making it easy to ship out for self-installation amid any quarantine efforts. This is also a project the whole family can participate in—from selecting the right items to removing and replacing all of the old hardware.
Most hardware is manufactured from steel, plastic, aluminum and other recyclable materials, so encourage your customers to drop all of their old products in the recycle bin.
At the World Millwork Alliance, we remain eternally optimistic. We recently postponed our 56th Annual Convention and Trade Show that was scheduled for October, but we’re now evaluating options for offering virtual content. In the meantime, stay safe, stay well and I’ll see you all—in person—in 2021, still in Mobile, Ala.
Jeffery Williams is director of membership for WMA.
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