The definition of successful marketing is: “Selling the right product or service – in the right markets – at the right time – in the right quantities – to the right customers – at the right price.” Likewise, the measure of a successful marketing plan is the amount of net business (ready for installation) which […]

This is the third blog to complete the series entitled the three “M” s that Will Define Your Company’s Future. The final “M” and perhaps the most important is Manpower. Your company can have the greatest Marketing plan and invest in the most modern automated Machinery, but without this third M, Manpower, you will be […]