In preparation for 2023, Dave Yoho Associates conducted abundant research and surveyed our existing clients to drill down on current sales and marketing challenges that are impacting the industry. Here are several hard truths that we uncovered: 79% of Companies Have Trouble Following Up on Unsold Leads The word “trouble” is understandably very vague. Many […]

With the Internet, email and now texting, customers now have “light speed” response expectations. Email has almost gotten too slow, and texting is taking over as a faster way to communicate. When a customer texts you, a prompt response is expected. But what has happened to the personal touch customers used to get? Has the […]