The definition of successful marketing is: “Selling the right product or service – in the right markets – at the right time – in the right quantities – to the right customers – at the right price.” Likewise, the measure of a successful marketing plan is the amount of net business (ready for installation) which […]

The war in Ukraine and subsequent responses from the West are anticipated to have multiple effects on the cost of construction materials and their availability, according to information gathered this week from the Associated General Contractors of America (AGC). Immediate impacts are projected for diesel fuel and gasoline prices. The AGC culled information from various […]