Posts Tagged ‘ consumers ’

Enhance Your Demand Curve

Oct 20th, 2022

Many window manufacturers are reporting that sales are slowing down. The last few years we really didn’t have to worry about demand. We had other things to deal with like supply chain. Now, many fabricators are finally seeing a slowdown and are feeling uncertain about 2023. Well, when it comes to demand, it would be […]

Addressing Comfort with Why Windows Matter

May 20th, 2022

In the last couple of years, one of the main trends noticed in construction circles is the importance of comfort for building occupants. This trend has been incorporated into discussions regarding energy efficiency as well, as personal comfort is a way to get those who aren’t otherwise concerned about energy efficiency to move in that […]

Industry Continues to Encourage COVID Protections

Jan 28th, 2022

As the world enters another year of a COVID pandemic reality, partly due to the contagious Omicron variant, the fenestration and glazing industries continue to work towards creating a safer workplace—with immune health and physical well-being in mind. Window and door companies selling to consumers, including Energy Shield Window and Door based in Phoenix, continue to […]

The Digital Push Brought on by a Pandemic (Q&A)

May 25th, 2021

The Effects of COVID-19 on Marketing With: Blake Huang, Marketing Manager for Plastpro In an industry that some suggest is “averse to change,” amid COVID-19, door and window companies found themselves pushed forward into new digital strategies. From revamped websites and new microsites to virtual reality experiences—sales and marketing professionals worked to fill the gaps […]

Last Chance to Submit Applications to IECC Development Committees

Apr 23rd, 2021

The application submission period for the 2024 International Energy Conservation Code (IECC) Development Committees will close tonight, Friday, April 23 at 11:59 p.m. PT. Under the Code Council’s new framework, Leading the Way to Energy Efficiency: A Path Forward on Energy and Sustainability to Confront a Changing Climate, the IECC will be developed by the […]

NFRC Looks to Fill Additional Seat on ANS Committee for Fenestration Issues

Mar 25th, 2021

Due to the interest the National Fenestration Rating Council (NFRC) received earlier this year for seats on its American National Standards (ANS) Committee, the organization is opening an additional general interest user position on the committee. As an American National Standards Institute (ANSI) Accredited Standards Developer (ASD), NFRC’s ANS Committee oversees any changes to its […]

Thank You, Renewal by Andersen!

Oct 20th, 2014

Everyone in the replacement window industry owes a huge debt of gratitude to Andersen for promoting the need to replace windows to homeowners … and for raising the expectation of the price homeowners should pay for new windows. Over the past few years Andersen has gone on a marketing rampage to promote “Renewal by Andersen” […]

Doors and Windows or Granite Countertops?

Nov 12th, 2013

“Surveys say consumers want energy efficiency in remodels, but at the point of sale, they put their money into granite countertops,” Arlene Zavocki Stewart, president at AZS Consulting Inc. told me on LinkedIn, after my most recent DWM blog. Then she asked me, “Why the disconnect? Do you think it’s because of bad surveys, fickle […]

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