Ply Gem has appointed Eric Spence senior vice president of sales and marketing for the Ply Gem Windows group.

The position is newly-created and is designed to expand Ply Gem Windows’ sales and marketing efforts, aligning the two functions under one common structure.

Ply Gem has hired Eric Spence as the VP of sales and marketing for Ply Gem Windows

Spence comes to Ply Gem from Empirical Sales Solutions LLC, where he developed and integrated comprehensive strategic sales plans for accounts such as Sierra Door, MasterGrain and Ferche Millwork.

Ply Gem Windows president Art Steinhafel is confident in Spence’s ability to perform in his new role.

“Since accepting this role, Eric has already begun to amplify the work of the Ply Gem Windows organization and is further establishing the group as a leading brand in the residential new construction and replacement window markets. We are confident Eric’s experience and proven track record uniquely position him to align and expand our sales and marketing operations, while building our consumer and trade branding efforts,” Steinhafel says.

“As I come into this new role, I’m eager to maintain that strong customer focus to ensure every sales and marketing activity Ply Gem undertakes drives benefit to our customer base,” Spence says.