S.A.L.E.S. Is Not a Dirty Word

Selling in a Changing Environment and Challenging Economy

Aug 25th, 2020

Selling is one of the least understood practices of communication. Many people are deluded or simply misunderstand the selling process. The modern dictionary contains over 50 definitions, some as simple as: “Exchange property, goods or service for money” or “To establish faith, confidence or belief in.” Then, within the same group of definitions are phrases […]

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