Long before “business coaching” became a buzzword, Dave Yoho was energizing, teaching and challenging sales professionals to aim higher. That legacy lives on, as Dave Yoho Associates gathers contractors, dealers and executives October 28-30, for its annual Growth Mastery Summit. The event takes place at the Hyatt Regency Dulles, just minutes away from Washington, D.C. Under the direction of Brad Yoho, chief operating officer for Dave Yoho Associates, the company’s summit continues the time-tested format established by Dave Yoho over the years, as the company’s 97-year-old founder remains a key figure at events.
In 2024, attendees were reminded that while tools and customer behaviors evolve, the fundamentals of face-to-face selling and disciplined follow-up remain critical. This year’s program is designed to expand on that foundation, while also tackling the most pressing challenges facing home improvement businesses today. The event also provides a structured format that encourages interaction between sponsors and attendees—a hallmark of Dave Yoho Associates’ approach.
“The Growth Mastery Summit will bring together the sharpest minds in the industry for three days of intensive training on sales, marketing, operations and leadership,” says Brad Yoho. “The program is a must attend for any business that wants to increase its profitability in 2026.”
According to organizers, participants can expect high-impact keynote sessions from leading sales trainers and industry executives. Breakout workshops will address topics such as lead generation, marketing compliance, operational efficiency and sales performance.
At previous summits, experts warned that telemarketing violations had become one of the top legal risks for contractors. Such compliance issues, along with new discussions around artificial intelligence in sales and marketing, are likely to be front and center again in 2026. Sessions are expected to highlight not only how to maximize sales opportunities but also how to navigate the rising costs of lead generation and the tightening regulatory landscape around marketing practices.
Last, but not least, no Dave Yoho event would be complete without the touch of its founder and namesake. Attendees can expect Yoho’s famous energy and humor to serve as a key ingredient of the event.
Additional information can be found at www.hipsummit.com.