Cornerstone Building Brands announced that it has sunset Great Lakes Window, integrating the Great Lakes portfolio into the Simonton Windows & Doors brand. Moving forward, existing Great Lakes Window dealers can access existing products under the Simonton brand name and channels, officials said. The integration is designed to “elevate brand recognition and streamline the overall customer experience,” they added.
“We believe that staying ahead is about prioritizing our customers, and that means continuing to enhance and refine our products, services and brands,” said Matt Gibson, Cornerstone’s director of marketing. “The ultimate aim is to deliver the best possible solutions, and we’re excited for customers to experience working with Simonton Windows & Doors.”