Millwork Pros Roll into Memphis for WMA Show

The World Millwork Alliance (WMA) heads to Memphis for its 54th annual convention and trade show. The event, scheduled for September 11-15 at the Memphis Cook Convention Center, attracts key decision-makers in the millwork industry, including distributors, manufacturers and sales representatives. It features networking and educational events, as well as an exhibition hall full of product displays. On Friday, September 14, WMA will host Millwork Career Day. Students and veterans are invited to walk the trade show floor to learn about the industry and available career opportunities. Here’s a look at some of the notable products that will be on display at the trade show.


Larson Manufacturing: Booth 200

Larson Manufacturing has launched ComfortSEAL interior windows, which are designed to provide home or building owners with an extra layer of insulation to block drafts, reduce outside noise and increase energy efficiency. They are available in multiple colors along with standard and custom sizes.

Larson also recently launched its Scenix porch windows with ScreenAway retract-able screens to stretch the time home-owners spend outdoors, extending porch and patio seasons. Both home-owners and builders have acknowledged a market gap for better porch enclosure options, particularly windows that offer expansive openings for better panoramic views up to 6 feet wide and 8 feet tall.


Simpson: Booth 628

Simpson’s Clear Edge technology takes glass all the way to one or two sides of a wood door’s edge. It’s a new concept that the company says provides a modern, con-temporary style. For exterior doors, the glass can extend to one edge, while for interior doors it can extend from the door’s bottom to the top.

The doors can be used as swing doors, pocket doors, bypass doors or with barn track hardware or pivot hardware.

Taylor Entrance Systems: Booth 725

Taylor Entrance Systems now offers the capability for custom face and edge preps on fiberglass, steel and wood-edge steel doors. The company says it has made a significant capital investment in a machine with the capability to do virtually any lock, face bore or edge prep that a commercial or residential job may require.

Door Components

Endura: Booth 709

In addition to solutions ranging from the Replaceable Deck Sill, Z-Articulating Cap Sill and full line of French door astragals, Endura Products will be showcasing a new expansion to its FrameSaver rot-proof door frame product line with the new FrameSaver FusionFrame.

With FrameSaver at its core, this alternative to all-wood and all-composite jambs helps installers overcome common installation challenges in fewer steps and in less time, all while delivering a prefinished finish and rot-proof performance. The FrameSaver-based FusionFrame features a FrameSaver core surrounded by a prefinished composite exterior, and includes added installation aids, including a floating brickmould and hidden bubble level for quick, one-person adjustments and flexibility. FrameSaver FusionFrame will be rolling out to the market in fall 2018 with a full portfolio of options to meet the needs of customers and installers alike.

GPI: Booth 916

GPI’s pultruded fiberglass door jamb is designed with a molding that eliminates the need for hinge routing while also providing the option to use a square corner hinge.

The company says the new product reduces issues related to fiberglass fabrication during door assembly. It also eliminates the need for special machinery, reduces material loss due to routing errors and cuts labor costs.

VantagePoint Industries: Booth 314

At the WMA show, the company will present its weatherstrip and corner pads for fire-rated doors. They are available in multiple colors, including cream, beige, bronze, white and black. The company is also introducing its door sweep line this year.


Tru Tech Doors: Booth 231

Tru Tech’s Belmont flush-glazed fiberglass doors feature dent-resistant fiber-glass with a smooth brush stroke finish, wide glass profiles, and 4-inch stile and composite rail construction.

The product comes with a wide choice of SDL bars to design a classic or modern look. Privacy options include obscured glass or internal mini blinds.


Groupe Eugenie: Booth 717

Quebec’s Groupe Eugenie will show off its Anny CN-X, the company’s three-axis CNC door jamb machine that can machine both standard and non-standard door jambs as well as aluminum door thresholds. The machine’s three axes make it possible to perform any machining type on the surface of the door jamb: hinges, multi-points, strike, double strike, dadoes, cut an angle for the sill, hinge pilot holes and the hole for the reinforcement screw.

Door Glass

ODL: Booth 601

ODL recently introduced two new door glass textures to its line of simulated divided lite (SDL) door glass. The designs—now available in Rain and Baroque textures—sit in the ODL Evolve frame.

The company says it’s the first manufacturer to use injection-molded SDL frames—a process by which the SDL bar and the frame are created together, rather than by applying the SDL bar to the glass and frame separately. This makes the frame easier to install and less likely to warp or separate from the frame, according to the company. SDL glass replicates the look of a true divided lite, but the single pane of glass makes production more efficient, which results in cost savings that are passed along to the customer.

RSL: Booth 502

RSL will display several products at the WMA show, including its new wrought iron “Willow” design door-glass. The company will also display its internal blinds offering in a new contemporary color.


WoodWare: Booth 527

WoodWare’s Var-I-Frame is a configuration tool for interior and exterior doors and windows with no bill of materials. There are now 26 variables that can be formula-driven to handle manufacturing practically any product (doors, mantles, cabinets, shelving, etc.) with cut lists, inventory control, cost and pricing.

Ponderosa: Booth 825

Ponderosa Software will showcase the latest enhancements to its business management software for the mill-work industry, including its web-based sales portal. Visitors to the Ponderosa booth will see a live demonstration of Cleary Millwork’s new Cleary 365 solution, the first commercial implementation of the Ponderosa sales portal technology. The company says the sales portal streamlines the buying process and provides Cleary Millwork’s dealers with quick and efficient turnaround times for quotes and orders. The portal provides 24/7, on-demand access to product information, inventory, pricing and credit information and lets them build and submit quotes and place orders at any time, from anywhere.

Never Stop Learning … Or Having Fun

The World Millwork Alliance’s convention and trade show features a slew of educational sessions and networking events. Here’s the schedule:

Tuesday, September 11

8 a.m.-5 p.m. — Registration open
8 a.m.-6 p.m. — Exhibitor setup
8:30 a.m.-11:30 a.m. — WMA Executive Committee meeting
1 p.m.-4 p.m. — WMA Board of Directors meeting

Wednesday, September 12

8 a.m.-6 p.m. — Registration open
8:30 a.m.-10 a.m. — Winds of Change (Alex Chausofsky ITR Economics)
10:15 a.m.-11:15 a.m. — Trucking in the Millwork Industry (Scott Craig, Penske)
11:30 a.m.-12:30 p.m. — Amazon Business’ 2020+ Impact on the Millwork Channel (D. Bruce Merrified Jr., the Merrifield Consulting Group)
2 p.m.-3:30 p.m. — WMA Business Roundtable3:45 p.m.-4:45 p.m. — Distributor Business Meeting (Mix & Mingle starts at 3:45 p.m.) WMA Distributor members only
5 p.m.-6:30 p.m. — Icebreaker Reception

Thursday, September 13

7:30 a.m.-9 a.m. — WMA New Member and Millennial Benefit Breakfast
9 a.m.-4 p.m. — Registration open
9:15 a.m.-10:45 a.m. — Opening General Session Keynote: Ed Henry — “A View From Washington”
11 a.m.-4 p.m. — Exhibit hall open
5:30 p.m.-6:30 p.m. — President’s VIP Reception (invitation only)

Friday, September 14

8 a.m.-9:30 a.m. — Industry Women’s Roundtable
8 a.m.-9:30 a.m. — WMA Fifth Annual Speed Networking (invitation only)
9 a.m.-2:30 p.m. — Registration open
10 a.m.-3:30 p.m. — Exhibition hall open; Millwork Career Day (students and veterans welcome)
3:30 p.m.-8 p.m. — Exhibit hall teardown

Saturday, September 15

7 a.m.-Noon — Exhibit hall teardown

To view the laid-in version of this article in our digital edition, CLICK HERE.

DWM Magazine

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