AmesburyTruth has named David Johnson the company’s regional sales director for the western region. He’s replacing Cindi Freidhof, who has been appointed to the newly created role of director of industry relations.

Freidhof will be responsible for managing AmesburyTruth’s engagement with industry associations and events such as AAMA, WDMA, AIA, WMA, WinDoor and GlassBuild.

Johnson started his career with Truth Hardware in 1991. He most recently managed the door hardware business unit and is based at the Owatonna, Minn., Center of Excellence. In his new role, Johnson will lead the western region territory sales managers and solution sales team.

Freidhof joined the legacy Truth team in 1987. In her most recent role as regional sales director for the western region, she led the integration of the Amesbury and Truth sales organizations.

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