Beechworth Windows, based in Chicago, is a new independently managed and operated subsidiary of James Hardie Building Products: The company recently purchased a fiberglass plant from Weather Shield Windows and Doors. The new venture will bring a suite of premium fiberglass products to market.

“We will focus our product, marketing, and sales efforts on the replacement window market and work to deliver on our mission of delivering a replacement windows solution with refined aesthetics and reliable performance,” says Christian Ortega, product manager at Beechworth Windows.

“Our launch plan entails the targeting of several specific markets in the Midwest, which will help us get everything from manufacturing to marketing properly in place so we can best track and optimize our efforts, ultimately giving us the best and most efficient path for growth.”

In April 2012, James Hardie purchased the fiberglass assets of Teel Plastics and at that time the company said, “The acquired assets will be part of a potential new business development platform in non-fibre cement building materials in the USA.”

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