Witnessing Glass in Motion and Gaining Industry Education

July 25th, 2013 by DWM Magazine
NWDA president Steve Chen (left) visits with Screenco during the tabletop exhibits.

NWDA president Steve Chen (left) visits with Screenco during the tabletop exhibits.

When members of the Northeast Window and Door Association (NWDA) wrapped up its two-day summer conference in Harrisburg, Pa., last week, they were treated to a packed agenda of industry speakers, tours of a PPG glass factory, golf outing, supplier tabletop exhibits, and networking reception.

The tabletops were new this year and NWDA executive director Diane Webster-Sweeney said they were well received.

“This proved to be a great way for fabricators to get a better overview of these companies and make new connections,” she said.

Steve Chen, executive vice president of Crystal Windows and NWDA president says he was pleased overall with the event.

“All the speakers were informative and relevant, the PPG glass factory tour impressive and fascinating, and despite the hot weather, everyone enjoyed the golf outing. Through events like these, NWDA provides information and guides manufacturer and affiliate members to success in today’s challenging fenestration industry.”

The featured speaker on the second day of the conference was Richard Farrell, president of Tangent Knowledge Systems, an international sales training and development firm. Using a non-traditional presentation style, Farrell dispensed with the podium and strolled amongst the audience interacting with them as he shared his insights on improving the sales approach in the building products marketplace. Other technical speakers included Joe Reed of Architectural Testing, Wayne and Brenda Breighner of Materials Testing and Brad Boone of PPG Industries.

 

The keynote speaker Richard Farrell took a unique approach to talking sales.

The keynote speaker Richard Farrell took a unique approach to talking sales.

In addition to speakers, NWDA says visits to important fenestration related facilities are valuable and this year attendees were able to tour PPG’s glass production facility in Carlisle, Pa. The facility of well more than one million square feet of enclosed space produces float glass, low-E coated glass, tempered glass and insulated glass for the fenestration, automotive, military and other industries.

“The feedback I got from the PPG plant that it was really interesting how they showed the attendees the making of glass from sand to finished product,” said Sweeney. “For those who hadn’t seen that before it was a really valuable tour to see that process.”

The association’s annual winter meeting is scheduled for January 27-28, 2014 at Foxwoods Resort and Casino in Mashantucket, Ct.

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