Posts Tagged ‘ lead generation ’

Daddy, Where Do Leads Come From?

May 27th, 2014

My son is joining me in business and he asked me “The Question” yesterday. He wanted to know where leads come from. He’s old enough to know the stork does not deliver new leads so I told him about the birds and the bees. I told my son, “Leads are the natural result of a […]

Lead Generation – What’s Your Strategy?

May 6th, 2013

Last week I visited the vice president of a very successful Midwestern window company and among the things discussed was advertising and lead generation. “One of the first things I did when I came on board,” he said, “was pull out of television advertising.” It was a bold move on his part, I thought, because […]

Experts Give Advice on Lead Generation

Feb 11th, 2013

It’s a topic any home improvement company is constantly struggling with: how to generate leads effectively. And from the hundreds of participants who attended a recent online webinar, this is a topic with which companies are continually trying to educate themselves. The webinar was hosted by Dave Yoho Associates, a noted leader in helping companies […]