Hansons Windows Introduces Interactive Mall KiosksMay 10th, 2012 by DWM Magazine
Troy, Mich.-based Hansons Windows announced it will soon be introducing interactive kiosks in Metro Detroit malls, where potential customers can sample, windows, roofing and siding. Locations featuring kiosk stations include Oakland (Troy) and Lakeside (Sterling Heights) Malls with the latest addition of Twelve Oaks (Novi) and Laurel Park (Livonia) Malls.
“Along with our very successful marketing efforts and state-of-the-art online presence, we have added kiosks in the area’s busiest malls, making the selection process easier for our customers,” says Brian Elias, owner and president of Hansons Windows. “We are planning on opening at least four more mall locations by the end of the year,” Elias said.
According to the company, kiosk visitors will be able to sample the quality of windows offered, as well as preview vinyl siding colors and roofing shingles. Virtual animation will enable visitors to open and close windows and visualize the smallest of details to choose the best features for their home.
Visitors will also have the opportunity to enter a $50,000 home makeover sweepstakes and schedule an appointment with a Hansons Windows home improvement expert.
Elias anticipates the new kiosks will increase his company’s revenues by $500,000 in 2012. With spring weather approaching and the economy showing improvement, Elias predicts a strong 2012 outlook.
“We continue to provide not only excellent products but superb customer service by making the process of home improvement easy and affordable for our customers,” says Elias.