Presidential Race and Replacement Windows

Apr 24th, 2012

You might ask, “What does the Presidential race have to do with selling replacement windows?” The answer in the past has been “plenty.” Presidential candidates typically pay the highest media rates for TV, radio, and other media outlets. For home improvement companies and remodelers that generate these types of media leads, the fall season tends [...]

The R-5 Program

Apr 9th, 2012

The R-5 program has seen a couple of enhancements over the past several weeks, and the R-5 program or volume purchase program, as it is sometimes called, has more updates in the works. One of the changes to the program will be the removal of pricing from the website. I believe this will be helpful [...]

Are You a Customer Service Champion?

Mar 15th, 2012

In these dynamic economic times, businesses have done their fair share of belt tightening. One area that many businesses have cut back on surprisingly is customer service. Not just meeting customer expectations but exceeding them is truly the spot any company should strive to be no matter what the economics are. J.D. Powers recently released [...]

What’s Different about 2012?

Feb 24th, 2012

Depending on what part of the country you are in, the start of 2012 has been interesting. Many dealers have gotten off to a fast start, while others are saying things are just starting to pick up now. The good news is that we can officially close the door on the ‘tax credit hangover.’ We [...]

Networking to Your Potential

Feb 5th, 2012

air max nike kate spade handbags outlet I have been labeled a ‘techie’ by friends and colleagues. I certainly love my gadgets. Over the past year, I have written and read a lot about social networking. The ability to multiply yourself instantly is something that social networking allows you to do–and does it cost effectively! [...]

It’s Competitive Out There

Jan 23rd, 2012

A phrase I often hear and admittedly use from time to time myself is “It’s competitive out there.” I don’t think anyone would argue about the transition and evolution the building products industry has gone through over the past few years. From the EPA lead laws to a booming tax credit, the window industry, in [...]

Canvassing … The ‘New’ Lead Generator?

Jan 5th, 2012

As the New Year starts, it has many of us making our resolutions. I am no different in this but something that has changed for me is my job and company. I am excited to start off the New Year as the new vice president of sales and marketing at Thermal Industries. I wish all [...]

Game Planning for Next Year

Dec 6th, 2011

As we head into December, it’s time to start game planning for next year. If you are like most, the fourth quarter was a much different experience this year compared to the run on people wanting to capitalize on the expiring tax credits of last year. But just because we didn’t have an ‘off the [...]

Remodeling Show Recap

Oct 14th, 2011

I had the opportunity to walk the Remodeling Show on Thursday, and having attended every Remodelers Show except one (Las Vegas), I had an opportunity to gauge the amount of traffic and number of exhibitors compared to the last few years. I was pleasantly surprised by the amount of traffic this year. It was actually [...]

Confidence?

Oct 11th, 2011

I was with an icon of the home improvement industry the other day. He has been in business for more than 40 years, and he has built, and continues to grow, a fantastic business. His company image has evolved, and he says that he gives back to the community more than he did in his [...]