ENERGY STAR® Update: DWM Talks to AGC Flat Glass
As part of its continuing coverage of the proposed changes to the ENERGY STAR
windows program, DWM magazine spoke to Serge Martin, vice president of marketing
for AGC Flat Glass North America, for the glass company's view of this important
"At AGC we think it's time to finally say it: Consumers often buy the
wrong windows, featuring a glass that does not maximize their energy efficiency-because
the glass was not designed and specified with their true regional energy needs
in mind," says Martin.
He says it's time to end the one-size-fits-all approach to glass. He gives
the example of a window you can find at Home Depot that is advertised as suitable
for any region.
"How can a window in Michigan be the same window that should be used in
South Florida?" he says. "It just doesn't make sense."
While he is pleased to see that the Department of Energy (DOE) is looking at
making the criteria more stringent, he does have some reservations.
"We need to make sure we will not end up with a mild compromise. We need
to do something deeper," he said.
However, he does concede that major logical changes, such as requiring triple-glazed
glass in certain regions, would require time for companies to implement, he says
that more appropriate coatings are readily available from all glass manufacturers.
"A first step towards low solar heat gain low-E glass made sense in the
past," says Martin. "But now it is time to strengthen the requirements.
Some products are worse performers than clear glass
In addition to talking to DWM magazine, AGC is taking steps to raise awareness
in the industry regarding this important issue through interaction with its customers
and other marketing methods.
"We're trying to raise awareness to code bodies, etc., so the appropriate
changes are made," he says.
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