Common Tornado Myth Involves Glass and Windows AP210027019107format

    The tornados that struck Moore, Okla., earlier this week brought to the forefront a myth that involves glass. According to Valerie Block, senior marketing specialist with DuPont Glass Laminating Solutions, some people believe you should open the windows if you hear a tornado because it will equalize air pressure, potentially saving a roof or home [...]

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High-Performance Windows

DWM magazine has compiled a list of manufacturers who offer high-performance windows, to serve as a resource for both the industry and the end consumer.

View our list of high-performance window manufacturers here.

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Door and Window Musings
By Tara Taffera
Publisher, DWM Magazine

Door and Window Musings by Tara Taffera Is Your Company in its Prime?

As all of you know, part of my job is to travel to industry events to gain the pulse of the market and then share that with you our readers. What are the hot issues? What do door and window companies have to do to compete in an increasingly competitive marketplace? Well for the past [...]

Plavecsky’s Ponderings
By Jim Plavecsky
Owner, Windowtech Sales

Plavecsky's Ponderings By Jim Plavecsky Energy Star 6.0 – What’s All the Controversy?

I guess I don’t understand the controversy surrounding the proposed 2014 Energy Star Version 6.0 requirements for Energy Star’s Northern Zone. Now, the whole concept of Energy Star out of the gate was to set energy-efficiency standards for window systems that set apart above average window systems and to educate consumers about window energy efficiency [...]

Collins, the Trend Tracker
By Mike Collins
Partner, Building Industry Advisors

Collins The Trend Tracker Selling Innovation

My last blog was the first in a series of two related blogs on the topic of innovation. In that first installment we discussed tactics for innovation, including initiating a close collaboration with customers throughout the process. Let’s turn our attention to positioning products that respond to some of the macro-level drivers for new product [...]

Tyson’s Take
By Tyson Schwartz
VP sales and marketing, Soft-Lite

Tyson's Take Personality Profiles

Have you ever asked yourself questions or made statements like: “How could I have gotten this hire so wrong?” or “They interviewed great, but just didn’t pan out.” Believe me, you are not alone. Many organizations can go through different candidates or hires until they find the “right one.” It’s almost as if luck plays [...]

Milanese Remodeling
By Mark Milanese
Owner, Milanese Remodeling Inc.

Milanese Remodeling Nice Touch!

Every dollar of profit I ever put in my pocket came out of the wallet of a past customer. The same people who gave me income yesterday can give me revenue today and tomorrow if I keep in touch with them. If you’ve read my past blogs, you know I believe in staying in touch [...]